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Arezki Group

Beyond Logos, Into Legacy
Arezki is a key player in Africaʼs construction sector, executing large scale infrastructure projects. They specialize in engineering focused development and technical precision.

Branding, Art Direction, Web Design

The goal was to create a professional identity that conveys core values in Arezkiʼs field like strength, structure, and trust. The branding had to feel solid, scalable, and aligned with the companyʼs regional reach and technical mindset.

Arezki Group

Construction & Engineering

Primary
ACCENT
SECONDARY

Print Collateral

I designed a cohesive set of branded materials including business cards, letterheads, signage, and uniforms, ensuring consistency from office to field and reinforcing Arezki Group’s professional image

3D Brand Icon

A Symbol of Direction

The sculptural “A” stands tall like a gate — open, bold, and full of intent. The yellow arrow slices through it with motion and clarity, a directional sign inviting you into the world of Arezki Group

It’s not just a letter; it’s a threshold.